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3 Reasons to go from Entrepreneur to Infopreneur

Find out what it means to be an infopreneur, and what information products can do to help you grow your business.

Tips for Setting Rates as a Freelancer or Independent Consultant

If you work independently offering any kind of service, from freelance writing to financial consulting, you have to set your rates. How do you go about that? Here are a few things you should keep in mind when setting freelance rates or fees to avoid common mistakes.

Does Your Company Deserve Employee Loyalty?

Is the under-30 crowd just a bunch of brats with a glaring sense of entitlement? Why aren’t employees more loyal to their employers? Which comes first? Company loyalty or employee loyalty? Find out why I think a lot of businesses are still getting it wrong.

Employee or Independent Contractor: Who Should You Hire for Your Small Business?

Maybe your business has grown, or maybe you just realize you could use some specialized help (such as in keeping the books). No matter the reason, you’ve decided that it’s time to hire some help. Should you hire an employee or an independent contractor? Let’s look at some pros and cons of each.

What Would it Cost to Make You Quit Your Business?

As an entrepreneur, if someone approached you today and offered you full-time employment with their company with higher pay than you earn through your small business, would you close your business and take the job?

Green Business Tip: Mood Lighting

How effective would it be to turn off, or turn down, the lights in your business to save energy? Would it cause any problems? Is it a realistic option for all types of business? Today I’d like you to weigh in on this green business tip, based on a local business’ attempts to be more eco-friendly.

Green Business Resources

Visit these green business resources online to find out how your business can go green and be more environmentally-friendly.

Surviving Home Office Clutter

My home office is a cluttered, unorganized mess lately. What tips can you offer home business owners like me about organizing a home office or even just our desks so we can work more productively in an area it can sometimes feel like we live in?

Green Business Tip: Update Your Lighting

Going green with your small or home business can start as simply as changing a light bulb. Find out why you should give fluorescent lights a chance to be a bit more friendly to the environment.

Green Business Tip: Get Involved

Even if your business can’t go green by changing all of your own practices, you can still be more environmentally friendly - find out how.

Twitter Marketing: Fad or Fab?

Is Twitter marketing just another marketing fad, or is marketing via microblogs here to stay? Find out how people are marketing through services like Twitter, and what benefits or damages they may see because of it.

Consequences of Overdone Advertising

Sometimes ads simply go too far, and they cause the opposite reaction of what they’re intended to do. Here’s an example of poor advertising from Verizon that I was exposed to at the theater recently.

Green Business Tip: Virtual Meetings

Save time, money, and even the environment by holding virtual meetings with online meeting software or webinar applications.

Is Your Small Business Wasting Money with These PPC Mistakes?

Learn from these common PPC advertising campaign mistakes small business owners make, and increase your profitability with higher-converting ads.

Editor’s Picks: Free Small Business Software

Use these free small business software options to save money and improve your productivity in running your home, online, or small business. Find free business software for running a blog, designing a website, managing databases, word processing, accounting, and even image manipulation to create your company’s ads or other graphics.